Can I ask you a philosophical question?

“Can I ask you a philosophical question? I can obviously make these numbers say whatever I want. Should I go for the bigger number that might be harder to hit or show how can we make consistent, small gains over years?”

“The simple answer is you should show the numbers for the company you want to run. That being said, why are you asking for money if you’re not going big? Running a company with consistent marginal gains is GREAT! If you’re doing that, focus on getting your cash from customers.